Projects per year
After completing my MBA at Strathclyde, I joined the Business School in 1992 intially as a Research Fellow and then as a Lecturer; prior to joining Strathclyde I worked in the UK, Canada and the USA in senior managment positions in MNCs.
I currently live in Abu Dhabi in the UAE, and manage the Business School's postgraduate programmes in the international centres in Abu Dhabi, Dubai, Oman and Bahrain; previous to relocating to the UAE I lived in Shanghai for 4 years and Singapore for 6 years, managing the Strathclyde programmes in S.E. Asia. Alongside my administrative responsibilities I also teach on the MBA programme, predominantly on the 'Strategy' module.
My research focus and interest is in the general area of strategy and scenario planning/thinking, in particular, the scenario development process and the cognitive processes, heuristics and biases which affect our thinking. I am also an experienced practitioner in scenario techniques, having undertaken a diverse range of scenario consultancy assignments in a wide range of countries with an array of public and private sector bodies and non-governmental agencies, including the World Bank and the World Economic Forum.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
- 1 Finished
Bradfield, R. M., 27 Nov 2021, (E-pub ahead of print) In: Futures & Foresight Science. 4, 1, 3 p.
Research output: Contribution to journal › Comment/debate › peer-review
Bradfield, R., 14 Mar 2017, The Banking Sector in Oman: Strategic Issues, Challenges and Scenarios. Al Ghassani, A. M., Al Lawati, A. M. & S., A. (eds.). Muscat, Oman, p. 139-153 15 p.
Research output: Chapter in Book/Report/Conference proceeding › Chapter