International entrepreneurship: exploring the logic and utility of individual experience through comparative reasoning approaches

Marian V. Jones, Lucrezia Casulli

Research output: Contribution to journalArticlepeer-review

70 Citations (Scopus)
156 Downloads (Pure)


In this paper, we suggest that individual experience and reasoning, as applied to new endeavors in internationalization, are concepts with high potential to advance conceptual and empirical research in international entrepreneurship (IE). Experience is known to be important in internationalization, but the logic or reasoning with which it is applied is insufficiently understood. Cognitive, comparison-based reasoning theories explain how individuals draw on experience to make sense of uncertain, novel, and complex situations. Drawing on two such theories, heuristics and analogical reasoning, we delineate the logic of experience and advance speculative propositions on its utility in the context of internationalization research.
Original languageEnglish
Pages (from-to)45-69
Number of pages25
JournalEntrepreneurship Theory and Practice
Issue number1
Early online date27 Aug 2013
Publication statusPublished - 1 Jan 2014


  • international entrepreneurship
  • reasoning theories
  • heuristics
  • analogical reasoning

Cite this