Abstract
This paper discusses why who you know is important. It focuses on entrepreneurs' motivations for networking. It was presented at the UIC/AMA Research Symposium on the Marketing and Entrepreneurship Interface in 2001.
| Original language | English |
|---|---|
| Publication status | Unpublished - 2001 |
| Event | UIC/AMA Research Symposium on the Marketing/Entrepreneurship Interface - Duration: 1 Jan 2001 → … |
Conference
| Conference | UIC/AMA Research Symposium on the Marketing/Entrepreneurship Interface |
|---|---|
| Period | 1/01/01 → … |
Keywords
- networking
- entrepreneurs
- motivation
- marketing
- entrepreneurship